Introduction
The Art Lounge Gallery is an intimate gallery located in Sydney offering a unique space that is inviting, compelling and inspiring to artists, art enthusiasts and event managers. This beautifully appointed gallery exhibits art works from emerging and established Australian and international artists and they also buy and sell a variety of art pieces by notable Australian artists.
The Challenge
To promote the new art gallery and implement an online gallery to feature the work of the current artist selling and displaying their pieces.
The Process
Zoogle Interactive used the zCommerce solution to build the Art Lounge website. Even though the website is not currently being used as an eCommerce site, the zCommerce tool is ideal to display the gallery items in the same way as an online store. The purchasing feature can be easily enabled in the future if the client wishes to do so. Zoogle also implemented a subscription to a newsletter using Zmail to help build their client database.
The Result
Having this online presence means that the Art Lounge Gallery can now present their collection to the world via the internet. The website provides a fabulous way for users to view the works on display as well as upcoming events and collections. Most importantly, the Zoogle work drives consumers to the gallery and obtains clientelle.