DIRECT MARKETING

    Telemarketing and email marketing are a very proactive and effective way of contacting large numbers of potential clients in a short time frame and in a cost effective manner, and can help businesses increase both brand awareness and sales. Zoogle Interactive has relationships with various database suppliers and telemarketing services, and is in a great position to assist our clients to improve their marketing outcomes and increase profits.

    Telemarketing remains the most cost effective and dynamic direct marketing channel.

    Zoogle Interactive’s experienced and professional telemarketing team offer outstanding inbound and outbound call centre support. Telemarketing is gaining importance as an accompanying service to email marketing (link) in the context of today's spamming laws, which only allow email campaigns to be distributed to recipients who specifically opted-in to receive email campaigns from a company.

    Furthermore, as part of Direct Marketing, Zoogle now offers Database Selection, Acquisition and Cleansing Services. These services complement our direct marketing capabilities, as the quality and response rates of databases are the life-blood of direct marketing and should be treated with care. Zoogle can help by constantly cleansing clients’ current data and purchasing new data to keep our clients’ email campaigns productive.

    Overview:

    •   Telemarketing
    •   Target Market Profiling
    •   Database Acquisition
    •   Database Management and Cleansing
    •   Script Preparation 
    •   Campaign Performance Analysis
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